ELIE SAAB and ART OF LIVING x EKTAR, the luxury brand of ARENA GROUP, a leading name in real estate in Morocco, announce the launch of ELIE SAAB Casablanca - Art of Living. This exclusive development introduces the first ELIE SAAB branded residences in Casablanca, bringing a new vision of luxury and lifestyle to the country.

The project stands out for its bold contemporary architecture by Saota and Casablanca- based firm Uniarchi and refined interiors signed by ELIE SAAB. Each residence reflects the brand’s philosophy: a perfect balance of sophistication, bespoke design, and timelessness. ELIE SAAB Casablanca - Art of Living offers an exceptional residential environment blending nature, elegance, and serenity.

The interiors by ELIE SAAB showcase the brand’s commitment to craftsmanship, elegance, and sophistication. Every detail has been thoughtfully curated to reflect ELIE SAAB's timeless luxury and distinctive style. The result is a living space that blends the brand’s refined aesthetic with a design that respects its unique surroundings. The common areas as well as a selection of units are fully appointed with furniture and décor pieces from the ELIE SAAB Maison collection, designed in collaboration between Elie Saab and Carlo Colombo, and developed under license by Corporate Brand – A++ Group.